KRISPY KRUNCHY FOODS PRIVACY POLICY
Last Updated: March 12, 2024
This Krispy Krunchy Foods Privacy Policy describes how Krispy Krunchy Foods LLC (“Krispy Krunchy Foods”, “we”, “us”) collects, uses, and discloses information about you. This Privacy Policy applies to information we collect from you as a consumer when you access or use our websites and other online products and services, or when you otherwise interact with us where we provide this Privacy Policy (collectively, “Services”). In some circumstances, we may provide different or additional notices of our privacy practices to the extent they apply to you because of the product or services you obtain from us, the capacity in which you engage with us, or different laws that may apply. If you are a resident of California, then the California Notice and Privacy Rights (below) applies to you and supplements this Privacy Policy.
We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of this policy. We may also provide you with additional notice (for example, by adding a statement to the Services or sending you a notification), such as in connection with making material changes to this Privacy Policy. We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you.
NOTICE OF COLLECTION AND USES OF INFORMATION
We collect and use your information in a variety of ways. We collect information you provide directly to us. For example, we collect information directly from you when you fill out a form, request Services or customer support, or otherwise communicate with us. We also collect certain information from you or your device automatically when you interact with our Services such as activity or usage information. We use this information to provide you Services and for other business purposes. The types of information about you that you provide and that we collect automatically from you are listed below along with our uses of that information.
| Category and Types of Personal Information | Uses of Personal Information |
|
|
|
|
|
|
|
|
|
|
- We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you.
- We work with a third-party payment processor that collects and processes payment information, and we do not directly handle your payment card information.
- In addition, we may use the personal information we collect or that is collected on our behalf to create de-identified, anonymized, or aggregated information that no longer identifies or relates to a specific person. We use such de-identified, anonymized, or aggregated information in accordance with applicable law.
- We may also use the personal information we collect or that is collected on our behalf to comply with legal and financial obligations and/or to carry out any other purpose described to you at the time the information was collected.
Information We Collect from Other Sources
In addition to collecting information from you, we obtain information from other sources. For example, we may collect and process information from advertising networks, data analytics providers, mailing list providers, company’s internal services, financial services providers, and data brokers or marketplaces. This information includes your name, address, and email address.
Information We Derive
We may derive information or draw inferences about you based on the information we collect. For example, we may make inferences about your approximate location based on your IP address or infer that you are looking to purchase certain products based on your browsing behavior.
Retention of Personal Information
We will retain your Personal Information for as long as reasonably necessary to carry out the purposes disclosed in this policy.
DISCLOSURE OF INFORMATION
We disclose the following categories of personal information to the recipients described below for the following business purposes or as otherwise described in this policy:
Category of Personal Information | Recipients and Purposes of Disclosure |
|
|
|
|
In addition, we may disclose any of the categories of personal information listed above for the following purposes:
- We may disclose personal information if we believe that disclosure is in accordance with, or required by, any applicable law or legal process, including lawful requests by public authorities to meet national security or law enforcement requirements.
- We may disclose personal information if we believe that your actions are inconsistent with our user agreements or policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of Krispy Krunchy Foods, our users, the public, or others.
- We disclose personal information to our lawyers and other professional advisors where necessary to obtain advice or otherwise protect and manage our business interests.
- We may disclose personal information in connection with, or during negotiations concerning, any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.
- Personal information is disclosed between and among Krispy Krunchy Foods and our current and future parents, affiliates, and subsidiaries and other companies under common control and ownership.
- We disclose personal information with your consent or at your direction.
We also use and disclose aggregated or de-identified information that cannot reasonably be used to identify you.
ANALYTICS
We engage others to provide analytics services across the web and in mobile apps subject to certain written agreements where required by law. These entities may use cookies, web beacons, device identifiers, and other technologies to collect information about your use of our Services and other websites and applications, including your IP address, web browser, mobile network information, pages viewed, time spent on pages or in mobile apps, links clicked, and conversion information. Krispy Krunchy Foods and others may use this information to, among other things, analyze and track data, determine the popularity of certain content, and better understand your online activity. In some cases, we may record information about your browsing session to help us identify technical issues or to improve our products and Services.
Google Analytics and Advertising. We use Google Analytics to recognize you and link the devices you use when you visit our Sites or services on your browser or mobile device, log in to your account on our services, or otherwise engage with us. We share a unique identifier, like a user ID or hashed email address, with Google to facilitate the service. Google Analytics allows us to better understand how our users interact with our service and to tailor our advertisements and content to you. We may also utilize certain forms of display advertising and other advanced features through Google Analytics. These features enable us to use first-party cookies (such as the Google Analytics cookie) and third-party cookies together to inform, optimize, and display ads based on your past visits to the services. For information on how Google Analytics collects and processes data, as well as how you can control information sent to Google, go to Google Analytics Privacy Policy or to Google Opt-Outs to learn about Google Analytics’ currently available opt-outs. You may control your advertising preferences or opt-out of certain Google advertising products by visiting the Google Ads Preferences Manager or NAI’s online resources.
Social Sharing and Links. Our website may include social media features, such as the Facebook Like button and widgets, such as the Share This button or interactive mini-programs that run on our Sites. These features may collect your IP address, which page you are visiting on our Sites, and may set a cookie to enable the feature to function properly. Social media features and widgets may be either hosted by a third party or hosted directly on our Sites. Your interactions with these features are governed by the privacy notice of the company providing it.
Do Not Track. Some browsers support a “Do Not Track” feature, which is intended to be a signal to websites that you do not wish to be tracked across different websites you visit. Sites operated by Krispy Krunchy Foods do not currently respond to those signals. If you block or reject cookies, not all of the tracking described here will stop.
YOUR CHOICES
Account Information
You may update and correct certain information by contacting us at privacy@krispykrunchy.com.
Location Information
When you first launch any of our mobile sites that collect precise location information, you will be asked to consent to the site’s collection of this information. If you initially consent to our collection of such location information, you can subsequently stop the collection of this information at any time by changing the preferences on your mobile device.
Cookies
Most web browsers are set to accept cookies by default. If you prefer, you can usually adjust your browser settings to remove or reject browser cookies. Please note that removing or rejecting cookies could affect the availability and functionality of our Services.
CALIFORNIA NOTICE AND PRIVACY RIGHTS
The California Consumer Privacy Act or “CCPA” (Cal. Civ. Code § 1798.100 et seq.), as amended by the California Privacy Rights Act (“CPRA”), affords consumers residing in California certain rights with respect to their personal information. So, in addition to the notices provided above, if you are a California resident, this section applies to you as indicated.
California Sales and Sharing of Personal Information
California law requires that we provide transparency about personal information we “sell” or “share.” “Sale,” for the purposes of the CCPA, broadly means scenarios in which we have disclosed personal information with partners in exchange for valuable consideration, while “sharing” means we have disclosed information to a third party for cross-context behavioral advertising. In addition, the CCPA has been interpreted to deem this “sharing” to also be a form of “sale.” In the preceding twelve (12) months, Krispy Krunchy Foods has not “sold” or “shared” your personal information.
We do not knowingly sell or share personal information about consumers under the age of 16.
California Shine the Light
California’s “Shine the Light” law (Civil Code Section § 1798.83) permits California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. We do not disclose personal information to third parties for their direct marketing purposes.
Privacy Rights
KRISPY KRUNCHY CHICKEN® and associated marks and logos are the intellectual property of KRISPY KRUNCHY FOODS, LLC.
This website and all of its contents (including, without limitation, text, photographs, images, illustrations, graphics, video material, audio material, and software — collectively, the “Intellectual Property”), are protected by copyright, trademark and other laws of the United States, as well as by international conventions and the laws of other countries. Additionally, this website itself is protected by copyright as a collective work and/or compilation.
Your use of this website does not create, and nothing contained in this website shall be construed as creating or conferring to you, by implication, estoppel, or otherwise, a license or any other rights in trademarks, service marks, copyrights or other intellectual property rights or any other rights of KRISPY KRUNCHY FOODS, LLC or any third party.
Subject to certain limitations, you have the right to (1) request to know more about the categories and specific pieces of personal information we collect, use, and disclose, (2) request correction of your personal information, (3) request deletion of your personal information, and (4) not be discriminated against for exercising these rights. You may make these requests by sending an email to privacy@krispykrunchy.com or calling us at 1-888-715-1950. If we need to further verify your request, we may do so by asking you to provide information related to your interactions with us.
If we deny your request, you may appeal our decision by contacting us at privacy@krispykrunchy.com, 1-888-715-1950 or 1826 Sterkx Road, Alexandria, LA 71301. If you have concerns about the result of an appeal, you may contact the attorney general in the state where you reside.
If we receive your request from an authorized agent and they do not provide a valid power of attorney, we may ask the authorized agent to provide proof that you gave the agent signed permission to submit the request to exercise rights on your behalf. In the absence of a valid power of attorney, we may also require you to verify your own identity directly with us or confirm to us that you otherwise provided the authorized agent permission to submit the request. If you are an authorized agent seeking to make a request, please contact us at privacy@krispykrunchy.com.
CONTACT US
If you have any questions about this Privacy Policy, please contact us at privacy@krispykrunchy.com.
